Polestar Automotive

Polestar is a design-focussed electric performance car brand, harnessing refined performance and cutting-edge technology. Passion and emotion drive us, electricity and innovation drive our cars.

We are all in, guiding our industry forward through pure, progressive, performance. Our mission is to bring driving pleasure into a new era with a product offering of progressive, electrified performance cars that are designed and engineered without compromise. We are determined to improve the society we live in, focusing on a journey towards sustainable, avant-garde electric mobility. Combined with hassle-free ownership and comprehensive customer experience, Polestar offers seamless integration into your (digital) life.

We constantly question industry ideas and thinking, challenging ourselves to be better, never accepting mediocrity. We are passionate about design, performance and precision and obsess over each and every detail. We have no legacy, no ties to the past; we are free to find the right way. At Polestar, our passion drives us.