Webinar

How to maximise the opportunity of distance sales in the automotive industry

COVID-19 has significantly affected the way that we all work and live. In June we have seen car showrooms starting to open their doors to customers (albeit with strict safety and social distancing measures in place). While July comes with more easing of the lockdown measures, life is far from back to normal!

Customers are changing their buying habits, with more car buyers willing to buy or reserve a car online. This has prompted many motor businesses to change how they do business, particularly distance sales and service – whether that’s full on-line sales with delivery or, perhaps, ‘click and collect’. Are we seeing the start of a paradigm shift in the automotive industry?  Will we see distance sales continue to increase well beyond the current pandemic? Do you understand how your customers want to interact with you in this new normality? How can you ensure you are giving your consumers the choice they want?

Please join The Motor Ombudsman, GForces and Radius Law for a free webinar where we will explore these questions in detail. Key topics we will cover will include:

  • Ensure “operational readiness” to grab the opportunity! From the structure of your sales team to how your showroom looks and video content on your digital channels, there are many areas of your operations you may want to review.
  • Distance sales have some hidden legal traps.  Get the terms wrong and the law requires retailers to offer a no-quibble money back guarantee for up to one-year!  What are these traps and how can you avoid them?

The webinar will take place on Tuesday, 21 July, at 11.00 to 12.00 and will be streamed live with the opportunity for you to post questions. Please register here.

Our speakers will be:

  • Paul Stokes, Head of E-Commerce, GForces
  • Iain Larkins, Founder, Radius Law
  • Bill Fennell, Managing Director & Chief Ombudsman, The Motor Ombudsman (webinar chair)

About our speakers

  • GForces is a leading supplier of ecommerce technology and software to the automotive industry. Paul Stokes has 28 years experience in the automotive sector working in senior positions for both OEM and retail. Before joining GForces as Head of E-Commerce in 2018, he was the Managing Director of Rockar, a tech start up with Simon Dixon – opening two Hyundai and one Jaguar Land Rover store in London shopping centres.
  • Iain Larkins is the founder and director of Radius Law. Radius Law is a law firm committed to innovating how legal services are provided. Prior to establishing Radius, Iain was the Chief Legal and Compliance Officer for the Mercedes-Benz UK Group.

Please note that the contact details that you provide when registering for the webinar will be shared with The Motor Ombudsman and Radius Law, but will not be transferred to any third parties. Radius Law’s privacy policy can be found here and the privacy policy of the Motor Ombudsman can be found here.

                                                                                

Questions about accreditation?

If you have any questions about your accreditation, a renewal or a dispute you need assistance with, please contact our Business Services team on: 0345 241 3008 or email: business@tmo-ukorg.