Chapel Town Summercourt, Newquay, Cornwall, TR8 5YA
Garage type: Franchised Dealer
Phone: 0330 1306337
Code: Vehicle Sales & Service & Repair
Garage Services
Our Mission
About Dales
Dales has been established in Cornwall for over 60 years and has represented the Renault Franchise for the last 40. The business was founded by Carrie and Cyril Dale in 1945 and continues to be run by the same family today.
Having seen lots of changes over time the company has evolved from its relatively small beginnings to the dual site, multi franchise of today however it remains very much a family business. Seven of the eight company directors are family members and the eighth has been with the company for the last 20 years.
The dealerships are now located at Scorrier and Summercourt, both conveniently next to the A30. Before this there were Renault garages in Hayle and Camborne which served mid and west Cornwall right up until the mid nineties. In 1995 Dales acquired the MG Rover franchise which was run at Scorrier up until its sad demise in 2005. This was replaced with the SEAT brand in 2007 and Dales added Suzuki and Mitsubishi to the group at Summercourt in 2006. Following a reorganisation of the company in late 2008 Dales are now official Renault, SEAT and Suzuki main sales and service dealers. Also official service outlets for Daihatsu, Mitsubishi and Xpart (MG Rover), as well as a new Mini specialist centre.
Today the business employs over 90 staff, many of whom have been with us for a very long time. The day to day running of the company is headed up by Dominic Cadge (Finance Director), Simon Peters (After Sales Director) and Jeremy Rouse (Sales Director). Tony Dale, whose parents started the company, is the managing director and also on the board are his wife, Margaret Dale and daughters Sara Cadge and Carolyn Peters.